Why frightening facts don't always move people to action on climate change
A conversational approach often works better, says psychologist Renée Lertzman.
Anger, anxiety, overwhelm … climate change can evoke intense feelings.
“It’s easy to feel dwarfed in the context of such a global systemic issue,” says psychologist Renée Lertzman.
She says that when people experience these feelings, they often shut down and push information away. So to encourage climate action, she advises not bombarding people with frightening facts.
“When we lead with information, we are actually unwittingly walking right into a situation that is set up to undermine our efforts,” she says.
She says if you want to engage people on the topic, take a compassionate approach. Ask people what they know and want to learn. Then have a conversation.
This conversational approach may seem at odds with the urgency of the issue, but Lertzman says it can get results faster.
“When we take a compassion-based approach, we are actively disarming defenses so that people are actually more willing and able to respond and engage quicker,” she says. “And we don’t have time right now to mess a
round, and so I do actually come to this topic with a sense of urgency…. We do not have time to not take this approach.”